New Zealand marketing and public relations agency Last Word has undergone a brand evolution recently to better reflect the company’s values and strengths.
It’s been seven years since Last Word was established in Wellington by James and Megan Heffield and the company now offers a broad range of strategic, marketing, public relations, and creative services.
A new office has been opened in the Bay of Plenty, to complement the company’s Wellington presence, and the business regularly supports well-known multinationals, in addition to an impressive array of innovative small- and medium-sized Kiwi businesses.
“The last few years have been a fantastic journey and we’ve had the chance to work with some truly groundbreaking New Zealand and international businesses", Mr Heffield said.
“Our new branding reflects the way Last Word has evolved and speaks to our core values of quality, creativity, expertise and accessibility. It’s a manifestation of the feedback we have received from clients over the past seven years and better highlights the range of PR, marketing and design services we offer.”
He said Last Word’s success was built on a willingness to go the extra mile and his team’s desire to offer honest and frank advice to clients looking to promote their services or manage their business’ reputation.
Last Word would continue to stay true to its philosophy of forming meaningful partnerships with Kiwi businesses and organisations, and always aiming to exceed client expectations.
“For us, the thrill is in seeing the difference a strategic approach to marketing or PR can make in a business’ journey. Helping people understand their point of difference and navigate and succeed in the modern marketing and PR landscape is what it’s all about,” he said.